Services

Web & digital

Digital strategy
Audit your digital ecosystem
Benchmark your competition
Define your digital strategy across platforms
Apply your brand and content across the customer journey and digital touch-points
Web development
Fully-optimised design, build, and content
WordPress business, brand, ecommerce, and recipe websites
Webflow business and brand websites
Platform migrations and systems integrations
Learning (LMS), events, and gated content platforms
Content
Define your search and SEO-led content strategy
Create engaging brand stories
Build brand assets; long and short form words, images and video
Digital marketing
On-site search engine optimisation (SEO)
Conversion optimisation
Social platforms setup and optimise
Outbound digital marketing

Brand

Brand strategy
Check your brand's health
Benchmark your competition
Define your brand purpose, vision, values, personality, and voice
Identity design
Create your brand or corporate ID
Refresh your brand or corporate ID
Build your brand architecture, within and across touchpoints
Packaging design
Design or redesign your packaging
Build compelling pack architectures and content
Catch the shopper's eye, and communicate your product brilliantly
Content
Define your content strategy
Create engaging brand stories
Build brand assets; long and short form words, images and video

Innovation

Actionable insights
From ingredients, methods, flavours, recipes, cuisines, and history
And industry, consumers, social, and online search data
Market fit
Analysis of your portfolio against the market to uncover gaps and growth opportunities
Optimise existing product-market fit
Ideation & development
New and extension ranges and products
Menu and recipe development
Create your product stories
Build product assets; long and short form words, images and video
Launch and grow
Go to market strategy
Brand, web, and digital launch delivery

Category experience

Alcoholic drinks, bakery, beers & breweries, bouillons, cakes, condiments, charity (surplus food), chef-led, dairy, desserts, energy bars/balls, eggs, food service, energy/wellness drinks, fruit and veg, Fairtrade, food service, fish, free-from, juices, luxury, meat, plant-based, pasta & rice, preserved & smoked, producer coops, ready meals, retailer, sauces, seafood, smoked, snacks, sweeteners, tea/tisanes, vegan, waste, wine, and world foods; B2C and B2B.

Past clients

Aartizen, Bakehouse (B2B), Bounce Foods (balls), Brindisa, Clarence Court, Claire’s Handmade, Country Markets, DRGN Drink, Duchy Originals, Edward Cavendish Wine Merchants, FareShare, Fortnum & Mason plc, Happy Maki (Brighton), Michelin Star Chef Marc Fosh, Hebridean Smokehouse, McCormick-Schwartz, Natural Balance Foods (Nakd), Oli’s Nectarous, Paramount Seafoods, Patriarch Wine Merchants, Pipers Crisps, Rebel Recipes, Saida's Kitchen, SugaVida, Summer Isles Foods, Tanfield Foods, The London Tea Co., Tropical Wholefoods, Twofishwives, Unilever plc., and more…

Your free strategy voucher

If you want to improve your web, digital, brand or innovation strategy, take up my free strategy voucher for the value of £300.

When you redeem your voucher, we would set up an exploratory call, after which I would recap with a valuable and actionable recipe for action.